Archive for February 1st, 2007

You’ll be more creative: it’s the law.

Thursday, February 1st, 2007

Law of large numbersthin white spacePeople often think there’s a lot of mystery around creativity. Great ideas only happen when the stars are in alignment. There are only so many truly great ideas. Only the chosen few are creative. Bunk. Bunk. And bunk.

There are a chosen few, all right. And I think they are the ones perpetuating these myths.

There is a great deal of method to the madness in the world of creativity. Oh, it will never be entirely exact. I mean, we are talking about the human imagination here, right? But there are some parts of the creative process that are actually very exact - quantifiable even.

One of those things is the law of large numbers, or simply put; more is more.

“You mean if I come up with more ideas I’ll have more ideas?”

Exactly.

“Will they all be great ideas?”

Let’s keep talking. (more…)