Break the ruler!

I hear people say “break the rules” all the time, when talking…

I'm not creative enough

I wrote an article for Communication Arts years ago entitled…

What the umbrella "assassin" can teach us about triggering wildly creative ideas.

The New York Times recently produced a wonderful little video, The…

When bad ideas are close to brilliant.

All brainstorming sessions yield “bad” ideas.  And when…