Lisa started with Before & After as a client over a decade ago, a client who constantly cultivated the creative power of her own team. She now brings the same aspirational professional development substance to B&A clients as a creative thinking coach.


As Managing Director she also plays the point helping new clients determine just how Before & After can serve them, and which of our creative coaches are the best fit for their needs.

At ABC6/WLNE TV, a television station serving one of the top 50 television markets in the country, Lisa directed a creative team responsible for conceptual development and execution of all integrated marketing communications associated with on-air promotion. She has a record of success identifying new opportunities, designing effective marketing strategies, creating new brands, and launching new products.

Lisa DiMonte
Managing Director/ Creativity Coach

Besides he role at Before & After, Lisa currently brings her professional energy to companies in a wide variety of industries as a client service manager for Citadel Broadcasting. That, along with Lisa's genuine interest in creativity and bringing it out in others, offers Before & After clients the valuable 1-2 punch that makes our organization a valuable extension of our client's winning team.