Type of program:
(specific to marketing communications) |
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Check one or more:
For the Entire Staff (details)
cultivate creative thinking and problem
solving
developed
shared vocabulary and process for group think
remove
blocks to creative thinking and problem solving
build
team dynamics
develop
cultural triggers to sustain greater creativity
For Managers
(details)
train managers to identify/develop
more creative thinkers and problem solvers
help
managers match the skills of the people they manage with the
right job
one-on-one
coaching for creative directors
one-on-one
coaching for senior people
For Principals (details)
provide experienced, objective outside
mind to help position and
develop the agency
For New Business Teams (details)
help in pitching accounts
For Specific Departments (details)
evaluate creative work
reinspire/rejuvenate
Creative Department
help
Creative Department produce brilliant, effective advertising
help
Account Service produce brilliant strategies
help
Creative and Account Service, together, provide
better service and product
help
Creative and Account Service present and sell the best work
provide
strategic, conceptual or creative help on key projects/clients
For Agencies and Their Clients Together (details)
cultivate common
creative thinking and problem solving
developed
shared vocabulary and process for group think
remove
blocks to creative thinking and problem solving
how
to give and receive input and feedback
build
team dynamics
put
triggers into relationship for sustained gains
For Agency Groups (details)
kick-off or facilitate a group meeting
For Clients Exclusively (details)
how to get the best work out of your
agency
how
to evaluate creative work
how
to give constructive feedback
brainstorm
new products, product names, positioning, etc.
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